The Growth Ceiling
A successful language center in Austin hit a wall. They had a waiting list of students wanting conversation practice, but they couldn't hire quality instructors fast enough (or afford them). They were turning away revenue.
The Hybrid Model
They introduced a "Hybrid Conversation Course." Students attended one group class per week with a human teacher, but did 80% of their speaking practice with Speaking Genie.
Impact
- Capacity: Doubled student intake without renting new classrooms.
- Revenue: Increased by 40% with minimal increase in OpEx.
- Quality: Students actually got more speaking minutes per week than in traditional fully-human classes.
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